Broward Arts Journalism Alliance Program presents an innovative seminar for arts writers and journalists Sat. Feb. 21

Broward Cultural Division announces the third workshop in its innovative Broward Arts Journalism Alliance ProgramBuilding Skills/Writing Workshops will continue the momentum that began in October and continued last month. 

On Saturday, February 21, at ArtServe, 1350 E. Sunrise Blvd. in Fort Lauderdale, starting at 9:00AM, local editors and faculty from Syracuse University’s S.I. Newhouse School of Communications will present a writing clinic, panels and a story pitch forum for area writers.

This arts journalism initiative will also include the expansion of the Broward Cultural Division’s online arts magazine Cultural Quarterlyand the Broward 100 and websites into a reviewing, critique and blogging platform. The application process for being considered and selected as a writer to assist with these expansions will be reviewed at the conclusion of this workshop day. Writers and journalists from the entire South Florida region are welcome to attend.

With funding from the National Endowment for the Arts, the series is designed to explore innovative methods in local arts coverage for a range of writers from the arts blogger to the media professional AND to achieve a greater volume of new content, with richer more informed dialogue about the arts community. See the article by Robert Enslin in The College of Arts and Sciences, Syracuse University, Strike up the Brand!

In addition to the faculty from Syracuse University, participants will also be working with area arts editors, media experts and publishers as part of the presenting panels. The initiative includes a collaboration with the Goldring Arts Journalism Program, the Janklow Arts Leadership Program and a partnership with the Society of Professional Journalists Florida Pro Chapter.

The schedule for Saturday, February 21st includes the following:

9:00AM KEYNOTE: Alex de CarvalhoKnight Innovator in Residence, Florida International University School of Journalism and Mass Communications

10AM – 12noon – Writing Workshops, with Eric Grode, an adjunct faculty member at the S. I. Newhouse School of Public Communications, and Johanna Keller, director of the Goldring Arts Journalism Program, will offer a working clinic with a small group of editors. Workshop participants are asked to bring eight copies of a 300-word review of a recent arts event. For ideas for arts programs to cover and review, see Broward 100  to find out what’s going on by scrolling through the robust list of sanctioned events, or visit

1- 2PM – 
Panel Discussion: Blogging or Writing? What is the difference? with Mr. Grode, as moderator, along with area arts editors. Eric Grode has written about arts/culture (mostly theater) for The New York TimesNew York Magazine; the Village Voice; the New York Sunand Time Out New York.

2 – 4PM – 
The Art of Pitching Your Idea < /i>with Eric Grode and Johanna Keller, with a small group of area editors. The participants having finished the writing clinic, will bring their story ideas and obtain feedback.

4 – 5PM – A Call to Writers – The application process for being considered and selected as a writer will be reviewed. This is an important time in arts coverage as the County celebrates its  100th anniversary. 

The cost per person is $25; RSVP Online; and for members of Society of Professional Journalists Florida Pro Chapter and for SPJ journalism students associated with the SPJ affinity group chapter, register online here for a discount.

Picture of Author: Amanda Jones
Author: Amanda Jones

Amanda Jones specializes in social media marketing. She holds a Master's degree in Social Media Management from the University of Florida and a Social Media Professional Certificate from the University of Miami.


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